Our 10 themes
Discover the 10 different themes pertaining to the Demain la Terre label
The Demain la Terre certification label is forged based on 10 themes revolving around sustainable development, applicable either to production or processing, or both. Encompassing close to 70 specific criteria, both objective and measurable, the Demain la Terre label provides consumers with concrete guarantees.
Reducing the use of pesticides, eliminating any trace of residue
- Moving forward hand in hand with Nature in the fight against pests
- Limiting and controlling the amount and quality of inputs
- Eliminating all traces of chemical products in fruit and vegetables
Between 2016 and 2019, an average drop of 19 % in the use of synthetic pesticides can be noted, as well as a 160 % increase in biocontrol products or products certified for organic farming
Preserving water resources
- Optimising crop irrigation
- Optimising water consumption
- Fighting against water pollution
23 % drop in overall water consumption between 2019 and 2020
Preserving soil quality
- Encouraging natural fertility and soil life
- Reducing tillage and ensuring the presence of components required for natural soil function
- Assessing and upholding the soil’s natural balance
- Using growing media sustainably
Over 7,800 hectares of land committed to Demain la Terre’s approach
Safeguarding biodiversity and natural ecosystems
- Upholding and preserving existing ecosystems
- Integrating the local landscape
- Contributing to bee survival
A 159 % increase in ecological focus areas was noted between 2016 and 2020. This represents over 1,000 hectares, i.e. similar in size to the Bois de Vincennes
Reducing fossil fuel consumption and greenhouse gas emissions
- Controlling our CO2 footprint
- Reducing the use of non-renewable energy
- Using renewable energy to ensure a positive footprint is made
150 tonnes of CO2 equivalent in savings - i.e. the same as driving round the world 25 times
Reducing and recovering waste, limiting the consumption of plastic
- Bolstering waste management and reducing waste production
- Recovering production waste
- Reducing packaging, especially plastic
To fight against food waste, recovering 100% of all production waste is now mandatory
Between 2019 and 2020, waste volumes overall were reduced by 70 %
Encouraging sustainable economic relations with our stakeholders
- Ensuring good regional vitality
- Boosting relations with all identified stakeholders
- Developing a responsible company strategy
- Strengthening the company’s local roots
Over half of all purchases and services were made with local companies
9 out of 10 employees live locally
Making our companies and society more humane
- Promoting high-quality, more humane and more united work
- Helping to ensure healthy diets for more disadvantaged families
- Developing individual and collective skills
- Knitting tighter relationships with local populations
Food bank donations feed over 2,500 families every year (close to 570 tonnes in 2020)
Demanding that only the very best raw materials be used*
- Guaranteeing a minimum of 30 % of Demain la Terre fruit and vegetables in product composition, with the rest originating from a responsible source
- Guaranteeing ingredient traceability
*only applicable to processed products
Opting for responsible recipes and processes*
- Limiting the use of additives
- Implementing natural processing procedures
- Adopting a responsible form of management for the entire processing unit
*only applicable to processed products
